Game download - Need for speed hot pursuit with serial keys

The game was first hinted at during E3 2009 by EA’s CEO, John Riccitiello. Riccitiello stated that Criterion Games, developers of EA's own Burnout series, was working on a "revolutionary" addition to the Need for Speed franchise, stating "We don't have a plan right now for a separate major launch on Burnout, because the team doing it is working on a revolutionary take on Need for Speed." It was also reported that the game was scheduled for release in Q4 2010. It was officially revealed as Need for Speed: Hot Pursuit at EA's Media Briefing during E3 2010. with a trailer which showed a high-speed police chase involving three different racers. The trailer was followed by a live demo of the game on stage between creative director Craig Sullivan as a cop and producer Matt Webster as a racer. According to Riccitiello, the game was in development for two years.

In August, before Need for Speed: Hot Pursuit was set to take center stage at EA's press conference during Gamescom, it was announced by Art Director Henry LaBounta that Criterion collaborated with DICE in building the massive open world of Need for Speed: Hot Pursuit. Early in November, Patrick Söderlund, Senior Vice President of EA Games Europe, said this of the collaboration: "I think the most important thing, when you have two high-quality developers working together, for it to work, they need to have mutual respect. They need to have that respect, to say ‘Ok, we trust you to do this.’ This was a case where that was so obvious, where the Criterion team had a full trust in the DICE team to do what they were doing, and vice versa."

Recent games in the Need for Speed franchise included a story, but Matt Webster, producer of Hot Pursuit said "We didn’t really think it was necessary to include a story. If you’re a cop, the aim is to go up the ranks, while a racer’s aim is to get to the highest rank they can." UK product manager for Need for Speed Kevin Flynn said that "Shift was a great game but different and a bit serious, while Hot Pursuit is more fun and accessible." In October, the trophy list for the PlayStation 3 and soundtrack for Hot Pursuit were leaked onto the internet. Early in November, analyst Mike Hickey said he believed EA's Need For Speed: Hot Pursuit could sell 4.2 million copies during the 2010 Christmas period.

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